Case Study: Special Event Keys

We have been working with Madeleine of Special Event Keys for two months now, and have had an awesome time helping to take the brand's social media to the next level. Keep an eye on Special Event Keys as their new website is launching soon!  


As a business owner it can be challenging to juggle all of the demands of a brand from product creation, business development, administration to more! That is why Uncommon Cartography considers it a privilege to help bring a client's vision and products to life through their social media. We realize that social media is only one touch point along the customer journey but its an important one!

We audited Special Event Keys existing social media content, made recommendations, then developed a content strategy which would enable them to reach their target audiences. After identifying our strategy we partnered with local photographer, Danny Owens, to produce a variety of custom images from product flatlays to lifestyle photography. 


Social Media Feed - Before UC Audit


Social Media Feed - After UC Audit + Content Strategy Development

Social Media Feed - After UC Audit + Content Strategy Development


At Uncommon Cartography we pride ourselves on the relationships we have with influencers, edge players, and tastemakers across a variety of industries. We work with clients to identify mutually beneficial relationships for their campaigns. As the gig or freelance economy continues to evolve it is important to stay connected and understand these dynamics. We help provide our clients with the latest information, ex. just because an "influencer" may have a large following, this does not necessarily mean their posts will convert to engagement or sales. Our goal is to identify the right individuals and build lasting relationships that lead to brand growth for our clients.


While our campaign is currently running we wanted to show you a preview of our results. Below are the results of just two influencer posts.

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  • Social Media Audit
  • Social Media Content Strategy
  • Creative Producer of New Product Photography 
  • Content Creation
  • Audience Engagement 
  • Influencer Outreach
  • Blogging (Website launching soon!)

As we mentioned social media is one touch point in a customer's buying cycle. We work with clients to identify their marketing needs and create custom packages that integrate and amplify all efforts taking place.

Let us help you take your social media or marketing to the next level, schedule a consultation with us by emailing