Social Media Tools

Workshop: The New Freelance Economy

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I recently had the privilege of hosting a workshop on "The New Freelance Economy" at General Assembly in Seattle. It was a sell-out event, with 100+ RSVP's. The event featured a presentation, a panel which included Kaleb Willis of Kaleb Norman James Design, Danny Owens, and Ankur Kothari of Olive & Goose and audience Q&A. The workshop was geared towards technology/commerce + art. The attendees when surveyed, were an equal split between art and tech. It was great to see all of the interest and anticipation around the topic of the new freelance economy. The workshop was a clear sign of a shift which is taking place in the economy both nationally as well as locally. There is a desire for artists to learn to operate as entrepreneurs, and for technologists to learn to better market their individual brands.

For more details about the event, and a link to the presentation (which includes startup/entrepreneur and marketing/social media resources), please read below.


Event Details

The Freelance Economy is truly booming with two-sided marketplaces providing the platform for freelancers to connect with employers from around the globe.

Join our panel as they share the ins and outs of freelancing: what it means, how to do it part or full-time, how to price yourself, how to develop your portfolio, where to look for potential projects and what it takes to become an independent contractor.

Learn how you can hone your talents, market them to potential clients and communicate your project goals clearly to channel success. The strategies discussed in this event work for programming, design, marketing, writing and many other concentrations.

The panel discussion will be followed by a drinks and networking.

Takeaways

Come away with new ideas and tools that will help you run your freelance business more efficiently and learn how you can always keep your pipeline full of great clients

  • Develop a game plan to begin working in your field independently
  • Better market your services to potential clients
  • Navigate online and offline resources for freelancers
  • Understand key pain points and for freelancers and how to deal with them such as taxes, insurance, and time management

Link To Presentation

Uncommon Dinner at Brunswick and Hunt

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I had the privilege of hosting a fantastic dinner at Brunswick and Hunt last week. I would say hosting this type of event is one of the highlights of my job. Bringing together a variety of influencers, from different industries and then seeing the synergy that happens always inspires me. The guests at this dinner were Jaime White, Olivia (@grubbinseattle), Charles (@CharlesKoh_) and Nelson (@nelson_yong). Each of us have a passion for food, but a variety of other interests which include Fashion, PR, Technology, and more!

Our menu included delicious house crafted cocktails, charcuterie and cheese, "grapes, grapes, grapes" salad, veggies, an entree of choice and shared dessert to top it all off.

Photo By: Nelson Yong
Photo By: Nelson Yong
Photo By: Nelson Yong
Photo By: Nelson Yong

Charcuterie & Cheese House Ham, Rillette Beef Tongue, Terrine (all made in house) Pate L’Explorateur, Wonderland, Moule Des Bergers, Cascadian Frechette, Bleu D’Auvergne

Photo By: Nelson Yong
Photo By: Nelson Yong

Grapes, Grapes, Grapes Concorde, Red, & Green Walnut, Celery

Photo By: Nelson Yong
Photo By: Nelson Yong

Petite Sirloin & Frites Wild Mushroom Butter, Demi

Photo By: Charles Koh, @charleskoh_
Photo By: Charles Koh, @charleskoh_

Conversation hit upon a flurry of tips about social media and photography tools such as:

  • iBlazr a "flash designed for smartphones also comes in handy when taking photos with tablets or DSLR cameras, lighting analogue photography, brightening nighttime video calls, or simply functioning as a small but powerful flashlight". The above photo was taken with the iBlazr under the bottle.
  • People Map an amazing platform to created targeted lists, manage campaigns and grow your Instagram following.
  • Iconosquare a tool to grow on Instagram with "easy-to-use analytics and time-saving features".
  • Planoly a way to visually map and plan out your Instagram feed.

As well as some exciting and unexpected restaurant recommendations Phorale Seattle, Terra Vista at Snoqualmie Casino for their“SRF Kobe” Tomahawk steak, and Billy Beach for sushi.

Overall the food was delicious and the conversation flowed freely. I am looking forward to the next Uncommon Dinner!

Check out Brunswick and Hunt's 2016 Thanksgiving menu here.

RSVP for Thanksgiving at Brunswick and Hunt via phone at (206) 946-1574.